How do I start email marketing?

Follow these steps for an effective email marketing strategy.

1. Define your audience. If you want to reach customers through email, the first step is understanding who they are. …
2. Set goals. …
3. Choose an email marketing platform. …
4. Determine campaign type. …
5. Build an email list. …
6. Segment your list. …
7. Create your email. …
8. Test your email.